Welcome to effectgroep*

Creative agency for marketing, events and communications

You have a marketing challengeIf we meet up, it is certain to turn into something great.


Super happy with effectgroep*! It’s nice to have designed our campaigns with such a passionate, flexible and professional group of people. Together we fixed it in a pleasant way and with the desired results.

Marlies HooiveldHR Manager Home Fashion Group

Bold ideas, great results

Activate a brand? Yes! Conceive a campaign? Love to. Develop an event? Awesome! We sink our teeth into strategic challenges, come up with creative solutions, and always deliver results. Do you want 50 shades of gray? Don’t call effectgroep*, just order here. Are you ready for real impact? Mail your challenge to makemeexcited@effectgroep.nl or call Ilke.

Taste the atmosphere

Are we a good fit for each other? Do we have the designers, developers, copywriters and creatives you’re looking for? Come taste the atmosphere on our creative work floor in Utrecht. Meet the creators and designers. Ask them everything and anything. Take a look at their recent work. Challenge them to ping-pong or an arcade game. And discover whether we are your communications partner (… what we hope!).

We are a mash-up of Amsterdam creativity, Rotterdam audacity, Groningen common sense and Brabant hospitality. That’s why we feel right at home in Utrecht:-).

Simon RenesFouder of effectgroep*

Best agency of the year

MT1000 is the largest survey of the quality and customer focus offered by business service providers in the Netherlands, according to business decision-makers. We are proud that customers really appreciate our work, because they have (again!) voted for us as the best agency of the year in the Netherlands. And in no less than two categories: Communications advice and Event marketing!


Creative agency

Strategy, creation and project management of brand campaigns and everything that comes with them. Whatever we think up, we will make it happen too. We always work based on your specific brand and use all the communication channels: digital, live and cross-medial. Take a look at our range of expertise.


Everything for your brand

Content for multiple social media, a concept for a trade fair, design for an interactive annual report, an online talk show, a refreshed brand compass, a cross-medial campaign, a new website or live experience? There is now an agency for all your brand expressions. And yes, we are there for commercial brands, as well as non-profit and government organizations.

What a breath of fresh air, working with effectgroep*. From strategic brainstorming to practical planning and execution.

Karen HazelaarFoundation for Dutch Education Abroad (Stichting NOB)
Sinds 1997

Since 1997

Results obtained in the past are no guarantee for the future, but they do provide us a very nice list of loyal clients. And we are proud of them and treat them with care, for 25 years now. More and more brands — both for-profit & non-profit — choose our effect makers and their approach. Are you also ready for an engaged communications partner?


Our team

Professionals: that’s what you’ll find in our effect makers. They are your content creators, campaign makers, strategy makers, advertisers, noise makers and coordinators. They know perfectly well how to get your story the (paid, owned and earned) attention it deserves. Take a look at them all, or discover here what it means to work at effectgroep*.

PNG logo van HP
Ilke - head of account - effectgroep

Do you have a marketing or communication issue or query?

Call Ilke on +31(0)30 410 0790 or send her an e-mail. You are also very welcome to visit us in Utrecht!

Contact us