Organizing an anniversary party?

But what makes a good anniversary party?

With more than 25 years of experience and the title “best event marketing agency in the Netherlands” (MT1000) for the fourth year in a row, we at effect group* dare to say that we are experts in organization and production jubilea. van. En wat ons betreft ben je als organisatie een heel jaar jarig. Sterker nog: jouw jubileum verdient het om een jaar lang in de spotlights te staan, met het feest als piece-de-resistance, de kers op de taart, het absolute hoogtepunt.

Working together for your anniversary party

That's why we'd love to work with you. What are the wishes, requirements, needs of the organization. We prefer to do this with an interactive session that also involves employees. With this input, we will get to work. We'll create a unique blueprint for your anniversary party. Specially tailored, because that's what you can expect from us and you deserve it. After all, isn't it every day for you?

A unique anniversary party from A to Z

We think about an appropriate theme that matches your dreams for the future, the path that has been taken or matches the core values of your organization. Recognizable, attractive and, of course, a bit festive. The location is also an important element for your anniversary party. Can we transform your own location into a dazzling party room or will we look for that location in the country that really has everything it takes to make your anniversary party great. The result: an anniversary party that is right from entry to last dance record.

Entertainment & atmosphere at your anniversary party

We think in terms of experience, reach and lasting content. From spectacular opening shows to content that will last for months. From storytelling to social snippets. We also include communication around the party, which is the advantage of working with a blended agency that has various in-house expertise. Before, during and after the event, we ensure that everything is correct and that your story is visible everywhere.

Arranged down to the last detail

Of course, you can expect us to pay attention to all the details. From safety and first aid to transport and coordination with the various suppliers. In the meantime, we will coordinate progress with you. How is the invitation process, the specially created content or perhaps the memory lane going? We ensure that everything is arranged down to the last detail. Even at night. So you can relax and also enjoy this special milestone. Enjoy your anniversary party and on to the next 10, 15 or maybe 100 years...

365 days of impact

Why celebrate your anniversary in one day when you can make it 365? An anniversary is a strategic hook for connection, visibility and pride. With events, yes. But also with internal campaigns, podcasts, anniversary platforms, social content, anniversary books, video formats or a charity campaign. Whichever you choose: we think along with you in the big picture. Creative, strategic and with everything under one roof. This is how we turn a great milestone into a year full of meaning.

Involve your employees

The employees are the beating heart of the organization and there is no better time to thank them for their commitment, enthusiasm and loyalty than during the anniversary party. Then, of course, it is extra special and fun if they can come along and think about how to plan the party. This sometimes results in surprising things; from the creation of a staff band that plays the roof during the anniversary party, to the development of a memory lane with photos of colleagues and events over the years. The proverbial aha moment and you remember this feeling creates a touch of nostalgia that we secretly like (Henk with a moustache and a mat on the neck is hilarious to see, you hardly recognize him). Guaranteed success.

Looking back and looking ahead

The anniversary party is the perfect time to pause and look back on everything that has been. Where are you from, how was the trip, what have you already achieved. A moment to be proud of where you are now. And looking back only makes sense if you also look ahead. What does the future look like, what is the course, how do you want to achieve that and what does this mean for employees? You can keep this as big or small as you want during your anniversary party. From setting up a mini museum, to holding a mini talk show, giving the stage to a good speaker (trend watcher) or perhaps an interactive session with colleagues to make the new course visual. Actually, anything is possible and allowed, as long as it contributes to the atmosphere and experience of your anniversary party.

Celebrate your anniversary for a whole year

Actually, the most important tip. Don't limit your anniversary to 1 day or just an anniversary party. Your anniversary is a wonderful way to communicate throughout the year. And you can literally celebrate a whole year, put yourself in the limelight and involve others. How can you get the most out of this year? To employees, relations, customers and other stakeholders. From small communication moments as simple as sending a real card (written by yourself and stamped, yes, it still exists), organizing a charity activity in which all employees participate (because if you're doing well, you'll want to share it too) to developing an anniversary book, recorded with great stories from employees and, of course, the development of your organization.

Extra tip!

Maybe an open door, but let's just say it anyway. Start organizing your anniversary event on time. Starting a year in advance is not surprising at all and gives you plenty of time to really arrange and realize it properly. Especially if you also think that an anniversary party is part of the anniversary year, it is good to outline the outlines far in advance. Then there are no surprises in the process, budgets can be taken into account and you are less likely to fall behind the facts.