The new communication channel
More and more organizations are discovering the online event as a new communication channel to retain (international) employees and reach customers. Brands are also investing heavily in online events, with social TV formats and online community events. We design and produce online events and have all the expertise to do so.












From one-off to part-of
An online event isn’t a one-off, it’s part of a broader marketing and communication strategy. As a campaign agency, we look for the sweet spot where your goals as a brand and your audience’s interests meet. What’s in it for them? That’s where the concept begins, shaping the program, communication strategy, and content.
Goal or means?
An online event is a means, not an end. With that mindset, we co-create programs with our clients that foster connection, generate new leads, streamline knowledge sharing, or build brand awareness.


Script and content
Our editors will create the script and content for your online event. Your role is important, as a link between your organization and our people. Together, we give shape and content to the program, from video content and (virtual) decor to keynote speakers and interaction with viewers.
Recording studio
We produce online events from various recording studios. The choice for the studio depends on the program format and level of ambition. For small talk shows, we offer turn-key recording studios and for larger live productions, we work in TV studios or studios with a virtual setting.
Live stream
Almost everything that can be done live is also possible online: a plenary opening, participating in sub-sessions, networking, asking questions to speakers and visiting an exhibition square. It's just not possible to deliver the catering 'over IP' yet (but of course at the home address of the online participants)!
Ready to take your online event to the next level?
Email marielle@effectgroep.nl or call +31 (0)30 410 0790. It’s always an inspiring conversation!
